Simply Elegant’s previous website functioned but had limited visual appeal and did not represent Simply Elegant well. With advancing technology and people’s tendency to contact business online, Simply Elegant contacted Johnny Flash Productions to design a website to increase their online sales, align with the goals of the business and the needs of their target audience.
Their new website functions as a powerful marketing and sales tool to attract customers, showcase their food, tell the Simply Elegant story and provide credibility for potential customers. One of the innovative features on the new website is a rewards program that awards points for orders placed and allows redemption of the points online for discounts or gift cards. The new website showcases the tastiness of their food and the value they bring to their clients.