Web Design

Most web hosts offer free basic statistics for your web traffic. However, if you’re relying on these primitive tools thrown in as a bonus to your hosting, you’re going to miss out on a gold mine of information. Below are the five most compelling reasons you should use Google Analytics to monitor and measure your website traffic.

Web design is an art and a science. Not only are you trying to captivate new visitors but you are also trying to convince search engine robots to rank your website. So, the question is: how do you measure the effectiveness of a website? In this article on Web Design Essentials you’ll learn how to evaluate your website’s effectiveness and how you can improve it.